top of page


Confessions of an Entrepreneur Wealth Advisor
Brendan Fraleigh, CFP, has spent years inside the world of wealth management for entrepreneurs, close enough to see what works, what doesn't, and what nobody talks about.
These are his confessions.
Brendan Fraleigh


Leveraging Trusts And Wills For Professional Athletes (2026 Edition)
Professional athletes face a financial reality most people never encounter. You earn life-changing money in a compressed window, you carry real risk of injury or sudden incapacity, and you operate in the public eye where privacy is constantly at stake. Those three factors together make estate planning one of the most important financial conversations you can have early in your career, not decades down the road. The right estate planning moves can help protect your family, you
Scott Morrison


The Money Team Every $2M Business Owner Needs
You crossed $2M in revenue. That's not small. That's not starting out. That's a real business. But here's the part no one tells you: the team that got you to $2M can't get you to $10M. Most owners try to scale with the same CPA they hired in year one. The same attorney who set up their LLC. And no real financial advisor at all. Then a tax bill hits. Or an opportunity comes. And they realize, they're underbuilt. In this blog, we'll walk through the 3 core roles every $2M busin
Alex Flaugher


What a $10M Exit Actually Looks Like After Taxes, Fees, and Mistakes
The moment the wire hits your account is rarely the "finish line" founders imagine. Instead, it is the start of a high-stakes transition from an operator to a capital allocator. If you sold your business for $10,000,000 today, the number on the screen would look significantly different than the number on the Letter of Intent (LOI). A $10M business sale typically results in a net liquidity event of $6.8M to $7.2M after taxes and fees. Success depends on aligning your post-exit
Luke Turner


The Moment Guide to Donor Advised Funds: How to Give More and Pay Less in Taxes After a Liquidity Event
Most business owners write a check to charity after they sell. That is the most expensive way to give. A Donor Advised Fund lets you eliminate capital gains, take a large deduction in your highest-income year, and keep giving to the causes you care about for years. This guide breaks down exactly how it works — and the two strategies that make it most powerful.
Karson Westhoff


Confessions of an Athlete Advisor
Brendan Fraleigh, CFP, has spent years inside the world of wealth management for athletes, close enough to see what works, what doesn't, and what nobody talks about.
These are his confessions.
Brendan Fraleigh


The Financial Locker Room: How the Best Financial Advisors for Athletes Coordinate Your Money Team
Every athlete knows what it feels like to play without a full team behind them. No film session. No position coach. No coordinator calling plays. Just individual talent trying to figure it out alone. That is exactly what most professional athletes are doing with their money. They have people around them. An agent. A CPA. A financial advisor sending quarterly reports. But nobody is in the same room, working off the same game plan, making decisions together. In this blog, I am
Scott Morrison


Business Exit, Windfall, or Big Contract: A Tax Planning Guide for Entrepreneurs
A $50M exit doesn't mean a $50M payday. Without planning, a Missouri-based C-corp owner walks away with $35.7M after taxes. With the right strategy in place before the sale? $44.5M. That's $8.8M that didn't go to the IRS, it stayed with the founder. Here's how the math works.
Alex Flaugher


The Complete Guide to Funding College: 529s, UTMAs, and Every Way to Get Money Out
You want to pay for your kid's college. That's clear. What's not always clear is how, or which account you should be putting the money into in the first place.
Most parents default to whatever they've heard of first. Sometimes that's a 529. Sometimes it's a custodial account. Sometimes it's just a savings account sitting somewhere earning almost nothing.
The problem is the wrong account can cost you tens of thousands of dollars in taxes, financial aid, or both.
Karson Westhoff


Everything You Need To Know About NBA Pension (2026 Edition)
Brendan Fraleigh, a Certified Financial Planner, breaks down everything you need to know about the 2026 NBA Pension.
Brendan Fraleigh


NBA Retirement Plan (2026 Edition)
Brendan Fraleigh, a Certified Financial Planner, has the latest on the 2026 NBA Retirement Plan.
Brendan Fraleigh


Everything You Need To Know About NFL 401(k) (2026 Edition)
Brendan Fraleigh, a Certified Financial Planner, breaks down everything you need to know about the 2026 NFL 401(k).
Brendan Fraleigh


Everything You Need to Know About NFL Annuity Program (2026 Edition)
Brendan Fraleigh, a Certified Financial Planner, has the latest on the 2026 NFL Annuity Program.
Brendan Fraleigh


Everything You Need To Know About NFL Pension (2026 Edition)
Brendan Fraleigh, a Certified Financial Planner, has the latest on the 2026 NFL Pension.
Brendan Fraleigh


NFL Retirement Plan (2026 Edition)
Brendan Fraleigh, a Certified Financial Planner, has the latest on the 2026 NFL Retirement Plan.
Brendan Fraleigh


The 43-Day Difference: Understanding MLB Pension Vesting and Why Every Day Counts.
Most MLB players know the number six. Six years of service time gets you to free agency. That number gets talked about constantly. Agents track it. Teams manipulate it. Players build their entire early career around it. The number that doesn't get nearly enough attention is 43. Forty-three days of MLB service time is the threshold that determines whether a player walks away from professional baseball with a pension benefit for the rest of his life, or walks away with nothing.
Scott Morrison


How Pro Golfers Turn Their Apparel Into a Seven-Figure Sponsorship Portfolio
A professional golfer's apparel sponsorship portfolio is one of the most efficient wealth-building engines in sports. Unlike the NFL or NBA, where team-wide contracts dictate what you wear, a golfer is a walking billboard with full control over their inventory. When you see a player on a Sunday afternoon, every inch of their apparel from the front of the hat to the back of the collar has been negotiated, priced, and structured to maximize both cash flow and brand alignment. F
Alex Flaugher


Why High-Income Business Owners Are Still Retiring With Less Than They Should
High-income business owners are often the least prepared for retirement. Not because they haven't earned enough, but because they never separated building business value from building personal wealth. Here's how to fix that
Karson Westhoff


The Most Important Things Your NIL Advisor Should Do
Brendan Fraleigh, a Certified Financial Planner, breaks down everything athletes need to know about NIL and the most important things advisors should be doing for you as a collegiate athlete.
Brendan Fraleigh


Everything You Need To Know About The NFL Draft
The NFL Draft is one of the biggest moments in a football player’s life. It is also one of the most misunderstood moments from a financial standpoint. Draft weekend brings headlines, grades, and projections. What matters far more happens quietly over the next several years through contract structure, guaranteed money, tax planning, and long-term financial decisions. For a deeper dive into how we think about Wealth Management, specifically for athletes, make sure you check out
Scott Morrison
Moment
Blog
Get our latest thoughts on taxes, money, and investing.
MOMENT MONEY QUIZ
Know your score across our six key areas in 2 minutes.
bottom of page